Wednesday, February 19, 2020

Invisible Networks #19: Biofeedback Blogging

Looking back, I can see the original intentions of BioBook. Harnessing our social media addictions, this health blogging platform was meant to be a way to add gamelike progression to biofeedback therapy. Sharing in each other's successes and aggregating the most applicable mental tricks.

It even worked for a while. There was a general sense of increasing positivity after a few months, and one year after BioBook's launch there was a report of decreasing market demand for over-the-counter painkiller medication. There was even a circulating meme about politicians who had visibly improved their posture over the initial launch window of the platform.

But like too many good things, there's a sour twist to the truth. It turns out that it was less a factor of tying your physical health to your mental state, and instead having your ability to feel good and function well becoming dependent on your social media interactions. Now I can't poop unless I get at least three hundred likes on a post, and I must poop shortly after seeing the notification for the three hundredth like. I can only imagine the hell that the lapsed influencers are going through.

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